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There are lives that change through contact with the ocean.

There are lives that change through contact with the ocean. Sofiane Benyahia’s is one of them.

For eight years beneath the surface, Sofiane experienced what few human beings ever do: more than 10,000 hours immersed in the silence of the underwater world. An extraordinary journey that shaped his relationship with life itself.

It was as a submariner that he first encountered this silent, little‑known, almost unreal world — a universe that profoundly shaped his bond with the ocean and the living world.

After this first life beneath the surface, he stepped out of his metal bubble to discover freediving: a conscious immersion that reconnected him with his body, his breath, and nature. 🫧

This revelation led him on a freediving journey around the world, exploring the ocean… and its fragility.

🎨 Today, Sofiane is a committed underwater artist.

Painting, analog photography, dance ➡️ all created entirely in freediving.

Each immersion becomes a work of art carrying a powerful message: slow down, breathe, reconnect with the ocean.

Through his extraordinary path, he embodies an intimate and mindful relationship with the marine world.

Committing alongside us as an ambassador — to raise awareness and support the urgent need to preserve marine ecosystems through science — was an obvious choice for him.

🩵 Welcome, Sofiane.

We are incredibly proud to welcome this multi‑faceted ambassador into the Pure Ocean Lovers family.

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Sometimes, we have to go very far to change the way we see what we risk losing here.

Sometimes, we have to go very far to change the way we see what we risk losing here.

The Artemis II mission and its stream of stunning images remind us just how fragile the Earth is.

Seen from space, it is no longer a territory to be exploited,

but a living, finite, delicate world.

A planet shaped by water.

By the ocean.

Immense, structuring, essential to life…

and yet still largely unknown.

Less known today than the space we actively explore.

This contrast raises questions.

We dream of space conquest,

while what truly matters is unfolding here, on our own planet.

At Pure Ocean, we support those who observe, measure, and document every day the pressures that weaken this balance.

These images from so far away are not just a source of wonder.

They remind us of the value of this living world

and the responsibility that comes with this perspective.

Thank you to our patrons for their commitment alongside the scientists who work every day to preserve this fragile heritage.

Photo credit: NASA

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€50,000 raised for science and ocean protection in a single evening.

€50,000 raised for science and ocean protection in a single evening.

A success made possible thanks to committed artists and athletes.

Thanks to their talent, dedication, and above all their generosity,

10 unique works and experiences were offered for auction at the Ocean Dinner, held on Thursday, March 19.

🐙 Camille Pozzo Di Borgo with her stunning lithograph Octopus,

⛵ Wewise Sailing Team for a jacket worn and signed by Pierre Quiroga during the 2026 Route du Rhum, accompanied by a night at sea,

🐋 Karine Guatel and her poetic work Cetacea, the song of the deep,

📸 Galerie Baudouin Lebon for a prestigious print by Lucien Clergue, Etangs (the marshes of Arles),

🏉 Arkea for a Union Bordeaux Bègles jersey signed by every player on the team,

🖌️ Ouest le D, who performed live and donated the resulting artwork to the auction,

🎨 Seaty with Hanoï, an emotionally charged painting generously offered by GALRY gallery,

🦞 Pop Cycling for a unique lobster creation made from waste and recovered materials by Lara Le Meur,

🌻 Bruno Fabre for the Fondation Michele Vasarely with the silkscreen print Mimas Sol II,

🐳 Alex Voyer with an image capturing an incredible encounter with a young sperm whale.

A huge thank you as well to those who donated prizes for the raffle, helping to amplify this wave of generosity: Esprit de France, GoPro, Yacht Club de Cannes, Ondine Devis Steimetz, Alexandre Mazzia, Bernard Gassiat, Sodexo Live, ChangeNow, Henner, Pommery.

THANK YOU. 💙

Beyond the connections we create between science and business, we are proud to bring together committed artists and athletes in this collective movement, serving the common good.

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The Sage Tour for Pure Ocean is back for its 2nd edition.

The Sage Tour for Pure Ocean is back for its 2nd edition.

For the past two years, Sage and the Sage Foundation have been working alongside Pure Ocean, choosing to go beyond financial support:

bringing their teams on board, raising their awareness of ocean conservation issues through scientific talks, all the way to taking action in the field.

From this ambition was born a bold idea: the Sage Tour for Pure Ocean.

♻️ A tour of France focused on waste collection, carried out with Sage Group agencies.

🎯 10 agencies registered, 10 clean‑ups. Hundreds of people involved.

🔙 From the very first edition, team engagement was strong:

8 agencies mobilized, more than 300 employees involved, and nearly 3 tonnes of waste collected.

➡️ This year again, Sage confirms its commitment alongside us.

Following an awareness‑raising webinar, employees discovered the projects supported and chose their favorite:

🌱 Bioplastics from the deep.

Then, it was time to take action.

Collect, understand, act. 🧤♻️

The first stop got off to a very strong start.

📍 In Lacanau, with the Bordeaux agency, on Friday, April 3:

90 employees mobilized, 7,500 liters of waste collected, less than 100 meters from the ocean — waste that will never reach the sea. 🙌

A launch that illustrates a long‑term partnership and shows how corporate engagement can translate into simple, collective, and concrete action.

A huge thank you to Sage. Seeing so many employees take action in the field truly brings meaning to this partnership and to our mission.

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Our five 2026 laureates featured in Ouest‑France.

Our five 2026 laureates featured in Ouest‑France!

The new Pure Ocean laureate projects are already making headlines! 🌟 Hardly has the adventure begun, and the press is already taking an interest.

A wonderful recognition for innovative, high‑impact research projects — but above all for the researchers who lead them with commitment and conviction.

We are extremely proud to support them and to help spotlight these initiatives serving knowledge and the protection of the ocean 🌊

👉 Discover more here:

https://www.ouest-france.fr/mer/reseau-telecom-de-baleines-oiseaux-radars-cinq-projets-de-recherche-originaux-finances-par-pure-ocean-e6921740-3359-11f1-9a1c-03e0a2077847

 

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On this April 1st, we could have announced…

On this April 1st, we could have announced…

🤜 a global agreement to protect 100% of the ocean.

🐠 the discovery of an incredible species: fluorescent fish, pollution‑cleaning coral, cartographer dolphin.

But today, we chose not to create false hope.

Because the state of the ocean is no April Fool’s joke.

And above all, because we already have real good news to share.

Since January:

5 groundbreaking new scientific projects supported

€50,000 raised in a single evening for science at the Ocean Dinner

And thanks to these projects:

🦑 An expedition in Antarctica is right now discovering new species.

🙌 Scientists are mobilizing to prevent deep‑sea mining.

🧬 Tomorrow’s biomaterials are being developed to replace polluting plastics.

💊 Researchers are studying molecules derived from marine sponges, promising for the medicine of the future.

All of this is real.

And it is thanks to you: your commitment, your trust, your support.

💙 So today, yes, let’s laugh a little — that matters.

But let’s remember that we don’t need to invent good news.

➡️ The ocean’s real good news, we can create together.