{"id":4365,"date":"2020-06-29T16:17:31","date_gmt":"2020-06-29T14:17:31","guid":{"rendered":"https:\/\/www.pure-ocean.org\/?p=4365"},"modified":"2020-06-30T19:39:27","modified_gmt":"2020-06-30T17:39:27","slug":"eco-responsible-ice-creams-for-the-summer-with-alfagel","status":"publish","type":"post","link":"https:\/\/www.pure-ocean.org\/en\/2020\/06\/29\/eco-responsible-ice-creams-for-the-summer-with-alfagel\/","title":{"rendered":"Eco-responsible ice creams for the summer with Alfagel"},"content":{"rendered":"<div style='padding-bottom:10px;' class='av-special-heading av-special-heading-h1  blockquote classic-quote   '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Eco-responsible ice creams for the summer with Alfagel<\/h1><div class='special-heading-border'><div class='special-heading-inner-border' ><\/div><\/div><\/div>\n<div style='height:50px' class='hr hr-invisible  '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div>\n<div class=\"flex_column av_three_fifth  flex_column_div av-zero-column-padding first  \" style='border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock  '   itemprop=\"text\" ><p style=\"text-align: center;\"><strong>Interview with Fabrice Jaubert, CEO of Alfagel, Maison de la Glace in Marseille<\/strong><\/p>\n<ul>\n<li><em>A few words about Alfagel \/ Maison de la Glace ?<\/em><\/li>\n<\/ul>\n<p>Alfagel is a Marseilles-based SME that I created with Alain Kaskassian in 2005. We bought the Maison de la Glace, the historical reference of artisanal ice-cream in Marseilles.<\/p>\n<p>Thanks to the expertise of this company (dating back to 1947) we have developed sales, particularly in mass distribution, and created two brands of popsicles that are now distributed nationally and internationally: Pop Fruit &amp; Pop Polo.<\/p>\n<ul>\n<li><em>What are your company&#8217;s actions for the environment ?<\/em><\/li>\n<\/ul>\n<p style=\"text-align: left;\">With the exception of the two 50-year-old managers, the average age of the Alfagel team (15 people) is around 30 years old. They are responsible people, concerned about preserving the environment and committed to protecting our planet.<br \/>\nIn 2019, as part of our CSR policy, we launched an \u201ceco-packaging\u201d project, which is no mean feat for an ice-cream manufacturer. Thus, in 2020, the Pop Fruit and Pop Polo brands use packaging made of recycled cardboard, our bags wrapping the sticks are biodegradable (starch) and the wood used has PEFC certification (sustainably managed forests). Although technically challenging, we are proud to have succeeded. In 2021, we will focus on banning plastics in our our regional brand, Maison de La Glace.<a href=\"https:\/\/www.pure-ocean.org\/2020\/06\/16\/des-glaces-eco-responsables-pour-lete-avec-alfagel\/img_3572\/\" rel=\"attachment wp-att-4317\"><img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-4317 alignright\" src=\"https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135.jpg\" alt=\"\" width=\"319\" height=\"254\" srcset=\"https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135.jpg 2169w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-300x239.jpg 300w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-1030x821.jpg 1030w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-768x612.jpg 768w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-1536x1224.jpg 1536w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-2048x1632.jpg 2048w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-1500x1195.jpg 1500w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-705x562.jpg 705w, https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/IMG_3572-scaled-e1592298674135-450x359.jpg 450w\" sizes=\"(max-width: 319px) 100vw, 319px\" \/><\/a><\/p>\n<ul>\n<li><em>A few words about your partnership with Pure Ocean ?<\/em><\/li>\n<\/ul>\n<p>The sea is an important part Marseilles culture and we all have a more or less strong link with it. As partisans of a &#8220;re-formed capitalism&#8221;, we sought to associate the success of our products on a national and international level with a foundation working to preserve our environment and an ambitious international scope.<\/p>\n<\/div><\/section><\/div><div class=\"flex_column av_one_fourth  flex_column_div av-zero-column-padding   \" style='border-radius:0px; '><p><div style='height:80px' class='hr hr-invisible  '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<div class='avia-image-container  av-styling-    avia-align-center '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><img class='avia_image ' src='https:\/\/www.pure-ocean.org\/wp-content\/uploads\/2020\/06\/C\u00f4t\u00e9-Pop-Fruit-1.jpg' alt='' title='C\u00f4t\u00e9 Pop Fruit (1)'   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/p><\/div><\/p>\n<div class='av-social-sharing-box  '><div class='av-share-box'><h5 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